LOUD Announces APAC Management Changes
Davwinder Sheena elevated to Managing Director, APAC & Clifford Nathan appointed General Manager, China
Singapore – July 28, 2011 – As part of the Company’s increased investment in the APAC region, LOUD Technologies Inc. (“LOUD”) today announced the elevation of Davwinder Sheena, formerly director of APAC sales, to the new position of APAC Managing Director. Sheena, based in Singapore, will manage all business interests, market-development strategy, and sales team and distributor relationships for all LOUD brands in the region. He will report to Mark Graham, LOUD CEO and be a member of the Company’s Executive Team. Patrick Lau, Martin Audio APAC sales manager based in Hong Kong, will now report to Sheena.
"The APAC region is the most vibrant economic environment in the world and under Davwinder’s leadership has contributed substantially to LOUD’s solid growth over the last year,” explained LOUD CEO Mark Graham. “Through lock-step engagement with all three of LOUD’s Business Units, and direct participation at the Executive level, Davwinder and his expanded team will bring even greater focus and speed of execution to this critical region. I fully anticipate that all of our APAC constituents will be pleased with the growth and success that this move enables."
And as evidence of the Company’s continued investment in the Chinese market, LOUD also announced the appointment of its first APAC-region country General Manager, Clifford Nathan. Nathan will lead Chinese market development and strategy, as well as manage intellectual property, for all LOUD brands as General Manager, China. Nathan will be based in Dalian, China, and report to Sheena.
"Thanks to our distributors’ tireless efforts and commitment, EAW, Martin Audio, Ampeg and Mackie sales in APAC are substantially ahead of our 2010 pace, and outpace other regions’ growth by three times,” said Sheena. “With increased in-market resources, faster decision making, stronger marketing support, and greatly intensified region-specific strategies, there’s no limit to what we will do together."
About LOUD Technologies Inc.
LOUD Technologies Inc. (NasdaqCM: LTEC) is one of the largest manufacturers and marketers of professional audio and music products. As the corporate parent for world‑recognized brands including Alvarez, Ampeg, Crate, EAW, Mackie, Martin Audio and TAPCO, LOUD produces a wide range of digital recording products, loudspeakers, commercial audio systems, audio and music software, guitars, guitar and bass amplifiers and orchestral string instruments. LOUD’s brands may be found in professional and project recording studios, video and broadcast suites, post-production facilities, sound reinforcement applications including churches, nightclubs and retail locations, and on major musical tours. For more information, please see our website: www.loudtechinc.com.
Forward-Looking Statements
This press release contains statements that are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on current expectations, estimates and projections about the Company's business based, in part, on assumptions made by management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors, including those described above and the following: changes in demand for the Company's products, product mix, the timing of customer orders and deliveries, the impact of competitive products and pricing, constraints on supplies of critical components, excess or shortage of production capacity, difficulties encountered in the integration of acquired businesses and other risks discussed from time to time in the Company's Securities and Exchange Commission filings and reports. In addition, such statements could be affected by general industry and market conditions and growth rates, and general domestic and international economic conditions. Such forward-looking statements speak only as of the date on which they are made, and the Company does not undertake any obligation to update any forward-looking statement to reflect events or circumstances after the date of this release.
For more information please contact: LOUD Technologies Inc. – 16220 Wood-Red Road N.E. – Woodinville, WA 98072 – Phone: (425) 487-4333 – Fax: (425) 487-4337 – Internet: www.loudtechinc.com.
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